Mainstream film

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Mainstream films can best be defined as commercial films that have a wide release and play in first run theatres (A movie theater that runs primarily mainstream film fare from the major film companies and distributors, during the initial release period of each film). Being sold at popular stores (such as Amazon.com or its affiliates), or more typically, at general stores (such as Wal-Mart and its affiliates) can also be an indicator. Hollywood movies are usually considered mainstream and blockbusters are also mainstream films. The boundary is vague.

Mainstream suggests middle-of-the-road and implies commercial viability, sometimes implying that the commercial viability is tantamount to a loss of artistic creativity.

The opposite of mainstream film may be experimental film, art film, pornography or cult film.


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